The Experience Architect
The Experience Architect is that person relentlessly focused on creating remarkable individual experiences. This person facilitates positive encounters with your organization through products, services, digital interactions, spaces, or events. Whether an architect or a sushi chef, the Experience Architect maps out how to turn something ordinary into something distinctive–even delightful–every chance they get.
Reading about Cold Stone Creamery made me think of my visit to their location just down the street from 100 Forest Avenue following a super IDEO U experience. After I accepted my cone from one of the bright, smiling coeds, she offered, “We sing for tips.” To which I donated a worthy amount and was treated to a thirty second serenade of “thank you, thank you, thank you…” It really made my day! It was that, almost as much as the workshop, that made me realize I was in Innovation Heaven… And I saw their tip jar was plenty full, to boot…